Nielsen to start counting video metrics for publishers distributing across Facebook, Hulu, and YouTube

Nielsen today announced that it will include as part of its Digital Content Ratings metrics for video content distributed by publishers across Facebook, Hulu, and YouTube. Previously, only metrics for video...

Two little OTT milestones slip quietly by

Within the past few months, two little Over-the-Top (OTT) video milestones have been passed. At the end of 2016, the number of US OTT subscriptions passed the number of pay TV subscriptions for the first time...

Exclusive: CMT partners with DoorDash for new Thursday night programming block

Appointment TV is far from dead as networks like CMT are finding innovative ways to promote their linear programming. As part of a push for their new Thursday night programming block...

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