In cooperation with music streaming service Spotify, ARD and ZDF’s youth-oriented content network funk launched “Clarify”, an eight-part podcast and video series in which German actress and rapper Visa Vie discusses political issues with different German-speaking musicians. The weekly multimedia series premiered on August 1, 2017. New episodes are released every Tuesday, leading up to this year’s German federal election in September.
Each episode will focus on one specific aspect of society that is relevant to the German federal election 2017. Visa Vie and her guests will discuss topics like education, social justice, sustainability, migration or equality. The first episode featured German rapper Kontra K who talked about how engaging in sporting activities can help young people to form their identity and how this has an effect on society.
Each podcast episode is accompanied by a video that will show highlights of the respective episode. Additionally funk will release a profile video of each talk show guest, which portrays the artist, the issues discussed within their podcast talk and how and why these matter to him/her. The profile video will be released one day prior to the podcast episode. All videos of the “Clarify” series are available on the YouTube channel of funk’s other political docuseries “Germania”.
Lana Zöllner is a research analyst at VAST MEDIA, a media research and consulting company based in Berlin that provides international television industry leaders with qualitative competitive market analysis of digital entertainment and content marketing. These posts are based on their platform VAST BUZZ which contains thousands of these cases studies.